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The retail industry is a key sector of Singapore\'s vibrant economy. There is increasing focus on creating clear skills and career advancement routes to raise the professionalism of jobs, improve customer service and retail productivity to make the retail industry an attractive long-term employment option.
This course will train you exclusively in the processes, technologies and trends of retail management. The training aims to help both large as well as small retailers in Singapore to level up and bring world class service standards in the specialised field of retailing.
In your Freshman year, training will focus on providing a strong business foundation and building your awareness of the nature and demands of the retail industry. In your Junior and Senior years, analytical and specialised subjects on the various aspects of retail management are offered. There is a strong emphasis on active learning and practical hands-on training in this course. You will be exposed to up-to-date computer-based learning materials and methodologies and software application packages currently used in the retail industry. Highly specialised skills will be acquired through subjects such as Merchandise Buying, Retail Visual Merchandising, Retail Branding, International Retailing and Retail Technology.
You will engage in practical retail shop floor activities in our simulated retail store, First Avenue. This provides you with the necessary hands-on experience on the shop-floor level in the final practicum to facilitate your transition from education into the workplace
参考答案:零售业是新加坡生气勃勃的经济中的重要一环。越来越多的公司(注意不是人)开始注重于发展明确的技能和提供职业生涯前景规划,来增加其业务的专业性,提高客户服务质量和零售生产能力,使零售业成为有吸引力的长期就业选择.
这个独一无二课程将训练您对零售的过程、技术、和趋势的管理能力。培训旨在帮助新加坡的大型和小型的零售商提高业务水平,并且带来了专业零售领域的世界一流服务标准。
在您作为新人的年级,训练的重点将是训练您牢固的商业基础知识并且建立您对零售业的特性和要求的初步意识。在您中、高年级时期,将向您提供关于零售管理的各个方面的专业性主题的分析。这个课程强调主动学习并注重实际操作培训,您会接触到以电脑为基础的最新教学材料和目前零售业正在使用的理念和相关软件应用。通过学习您将获得关于商品采购,零售视觉推销,创立零售品牌,国际化零售和零售技巧等高度专业的技能。
您将在我们名为“第一大道”的模拟零售商店中实践您的学习。这将是您在最终实习科目中的实战,实习科目的最后阶段将赋予您一些“商店楼层”级别的必要操作经验,从而促进您把书本知识转化为实际工作经验。